If your marketing plan
does'nt include writing, better incorporate it immediately. The whole Net
belongs to writers. Isn't the Web an Information Encyclopaedia? All people want
content and you better give quality content to be recognised amongst the
multitude. Your web site must have good content, something original
and unique.
Now here we focus on using writing skill as a marketing
tool. Optimised content writing is the mantra of the Web. Optimised content
writers are the need of the hour. Optimised article writing can bring home the
bacon.
The place where you can deposit your articles on the Web is called
an article bank. You can post your articles to these article banks. You will be
surprised that many people read your articles, visit your site and subscribe to
your newsletter. They may hire you or pay you for your future articles! This is
FREE ezine advertising and you can save thousands of dollars which otherwise
would have gone to marketing !
You can write copyright info and bio on
every article you submit and in some article banks you can include your
photo.
I used to visit http://www.writingtree.com/ and post my
articles there. This is a site which encourages writers. Writing is an art and
this is recognised by this site.
You have to market your articles. For
this you can design a web page like www.eastrovedica.com/html/articles.htm
and link all the articles into an article bank. It gives the visitors
option to read any of your articles. Free Marketing is effectuated by
Article Marketing.
Another good site where you can
submit your articles is http://www.selfgrowth.com/ - Their
newsletter is pretty successful with a large circulation base. Your article may
be published by them if they like it.
I always submit my articles to http://www.marketing-seek.com/ They
have ezines dealing with a lot of subjects despite the fact that they
concentrate on marketing. You can get your articles published in their ezines.
You can open a new Web page and publish your article in
yourSite.
I wrote an article on Pranic Therapy and published it recently on my site. To
see how I have done it, click on this link http://www.eastrovedica.com/html/pranic1.htm
The reason for publishing your article on your website is that some sites
which have a Web Page called Submit Article want it to be published on the Web.
They ask for the url where the article can be found.
When I wrote Vedic
Astrology Lesson 4, I instantly published it on the Web due to these Submit
Article websites needing one to do that. My Web Page http://www.eastrovedica.com/html/va4.htm
became an instant hit !
Publish or perish ! Use your Nature-given talent
to write and write your way to the top. Dont let the inhibitions in the mind
block you from being a successful writer. Dont let age prevent you from writing
!
Chaucer at Woodstock with the nightingales, At sixty wrote the
Canterbury Tales ! Goethe at Weimar, toiling to the last, Completed Faust
when eighty years were past !
On the Net, Content is King and Email is
Queen. Take advantage of this equation. People are ready to pay for branded
content !
Optimised unique content
is the marma or the secret of the Net. To optimise, let it be SMO or SEO, we
have to do keyword research. The best keyword research tool is KeywordDiscovery.com
Keyword Research Tool. I have used this tool and my articles are
optimised. Find out the highly used keywords, insert them into the heading
of the article and the article itself and you have highly optimised content
which will bring home the bacon !
Search
Engine Optimisation
When a searcher searches on the Web, what
happens? He types in a keyword and then searches appear on the search
engines. The SE s will search and only web pages with optimised
keywords will appear in the first ten. So optimise your web pages. Optimisation
means stuffing your web pages with the most popular keywords. Then your web
pages will appear on the SEs, resulting in great traffic and your site or blog
will be a big hit ! In order to do that, you should have highly optimised
articles on your sites. If you write optimised aritlces, you can be an instant
success, as those optimised articles will bring in traffic ! As we said
before, optimised unique content writing is the secret mantra of the Web !
Social Media Optimisation
We can send blog posts and articles to Social Media
sites like Ibibo, MySpace, Facebook, Twitter etc. Those posts or articles should
be optimised or stuffed with most popular keywords and such a phenomenon
is called SMO or Social Media Optimisation. The word SMO was coined by an Indian
programmer by the name of Rohit Bhargava.
In our earlier articles, we dealt with the wisdom of creating
an Ezine and distributing it.
How do we do it? There are softwares
available for bulk mailing.
One of the popular Group Mailers is the
Aureate Group Mailer. It is capable of 650000 emails in one hour. I use
this excellent Software which goes to 14500 subscribers of my Free Ezine, The Z
Files ! You can click on this link to get it.
Another
software you can use for the purpose of submitting your Articles, free ezine ads
and ezines is the Ezine Announcer. You can Get it at this link
Site
submission is also important. You can submit your site to 100 search engines at
one click using an Automated Submission Software. Click on this link
If
you want more data about writing, you can go to about.com which has a forum for
freelance writers and screenwriters. Just type "writers" and you will be stunned
at the information you get.
A website where you can deposit your articles
is called an article bank. Dont think all sites pay you for your articles. Only
one site in my list pays at 2 cents per click. With that sort of money you cant
become a millionaire instantly. You have to place copyright info and a bio on
each article. Many will read your articles, subscribe to your Zine, write to
you, visit your site, hire you or pay you for future articles !
If you
dont have enough articles for your ezine, you can visit an articles bank. Even
if you dont have the time to write you can do the same. These article banks
allow you to use articles from their sites!
Marketing these articles is
difficult. If you design a page on your website, you can link the artilcles you
have deposited into an article page.
Search
Engine Optimisation
When a searcher searches on the Web, what happens? He types in a keyword
and then searches appear on the search engines. The SE s will search and
only web pages with optimised keywords will appear in the first ten. So
optimise your web pages. Optimisation means stuffing your web pages with the
most popular keywords. Then your web pages will appear on the SEs, resulting in
great traffic and your site or blog will be a big hit ! In order to do that, you
should have highly optimised articles on your sites. If you write optimised articles,
you can be an instant success, as those optimised articles will bring
in traffic ! As we said before, optimised unique content writing is the
secret mantra of the Web !
Social Media Optimisation (SMO)
We can send blog posts and articles to Social
Media sites like Ibibo, MySpace, Facebook, Twitter etc. Those posts or
articles should be optimised or stuffed with most popular keywords and
such a phenomenon is called SMO or Social Media Optimisation. The word SMO
was coined by an Indian programmer by the name of Rohit Bhargava.
Here we are giving the names of some
article banks for you to use.
1) http://www.themestream.com/ - This site
will receive all your articles. They have a newsletter and your articles may be
published there.
2) http://www.topten.org/ - This site sends out
daily newsletters and you can publish coaching tips and quotes.
Apart from Viral Marketing,
there are other forms of E Marketing like Social Marketing ( Social Bookmarking
and Socian Networking) , Customer Relationship Marketing, Perpetual Marketing,
Blog Marketing, Relationship Marketing, Directing Marketing, Affiliate Marketing
etc. All these forms of Marketing are costly, but Article Marketing, which is
Viral Marketing, is free of cost and is hailed as Free Advertising. Not only my
articles are published on the Net, on more than 200 sites, they are also
published in offline magazines and it is Free Advertising for me ! It saves much
advertising dollars !
Upgrade your 1
Upgrade your 13
skills, the greatest of which is adcopywriting !
Web or blog designing is nothing but adcopywriting !
And what is the marma ( secret ) of the Net?. It is optimised writing, using the right keywords and bringing the Search Engines on to the site or blog !
Optimised unique content is the marma or the secret of the Net. To optimise, let it be SMO or SEO, we have to do keyword research. The best keyword research tool is KeywordDiscovery.com Keyword Research Tool.
I have used this tool and my articles are optimised. Find out the highly used keywords, insert them into the heading of the article and the article itself and you have highly optimised content which will bring home the bacon !
If you have unique content, then there is no reason why you cant get readers. If it is properly optimised as per the principles of Social Media Optimisation or Search Engine Optimisation, you can get a lot of traffic. And the best research tool is KeywordDiscovery.com Keyword Research Tool
Internet Marketing Tools are very vital for success. You can also used optimised content writing to promote your affiliate products, along with your own products. You can enroll for internet marketing affiliate programs with Clickbank, Amazon, Ebay etc and promote your affiliate products using Optimised Content Writing.KeywordDiscovery.com Keyword Research Tool gives you the correct keywords to use in your header and article and this optimised writing will give you traffic from the Search Engines. Part of Internet Marketing Strategy is KeywordDiscovery.com Keyword Research Tool
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